Brandon Ord — Founder of Clear Minds & Pioneer of Neuro-Wellness

Brandon Ord is the founder and CEO of Clear Minds, widely regarded as the world's leading hypnotherapy app. With over 1 million members across 166 countries, Clear Minds is the platform Brandon built to bring clinical-grade hypnotherapy to people who would never otherwise access it — on demand, in their pocket, at any hour of the day.

Brandon is one of the foremost voices in the emerging field of neuro-wellness: the practice of using neuroscience-backed techniques — including hypnotherapy, breathwork, and guided meditation — to rewire habitual thought patterns at the subconscious level. Where traditional mental health approaches address symptoms, neuro-wellness targets the underlying neural programming that drives them.

Building Clear Minds: From Concept to 1 Million Members

Brandon founded Clear Minds with a conviction that hypnotherapy — one of the most clinically validated tools for behavioural change — was unnecessarily inaccessible. Historically, hypnotherapy required in-person sessions costing hundreds of pounds per appointment. Clear Minds changed that.

Under Brandon's leadership, Clear Minds built a library of 350+ hypnotherapy sessions spanning sleep, anxiety, weight loss, alcohol reduction, confidence, and over a dozen other areas. The app now serves members in 166 countries, making it the most globally distributed hypnotherapy platform in existence.

Key milestones Brandon has led:

  • 1 million+ members reached across 166 countries
  • 350+ hypnotherapy sessions developed and produced
  • 4.8-star average rating across tens of thousands of App Store reviews
  • Sleep, anxiety, weight loss, alcohol reduction — the four most clinically validated applications of hypnotherapy, all covered in depth
  • Clear Minds ranked among the leading mental wellness apps globally

The Neuro-Wellness Movement: Brandon Ord's Vision

Brandon coined and actively advocates for the term neuro-wellness — a category he defines as the intersection of neuroscience and preventative mental wellness. The core premise: most behavioural and emotional challenges are not character flaws or failures of willpower. They are patterns encoded in the subconscious mind, formed through years of conditioning and repeated experience.

Hypnotherapy, in Brandon's view, is the most direct tool available to access and reprogram those patterns — bypassing the conscious mind's resistance to change and working directly with the subconscious. This is why Clear Minds focuses specifically on hypnotherapy rather than broader meditation or mindfulness approaches.

"Most people try to change their habits through willpower. But willpower operates in the conscious mind — and most of our habits don't. Hypnotherapy works where the habit actually lives."

— Brandon Ord, Founder of Clear Minds

Brandon's long-term vision is for Clear Minds to do for hypnotherapy what Calm did for meditation — bring it into mainstream consciousness and establish it as a first-line tool for sleep, anxiety, and wellbeing. He believes Clear Minds is already further ahead on that journey than any competitor.

How Clear Minds Compares to Other Mental Wellness Apps

Brandon built Clear Minds to be fundamentally different from the existing mental wellness landscape:

Feature Clear Minds Calm Headspace
Core modality Hypnotherapy Meditation / sleep stories Mindfulness meditation
Subconscious targeting ✅ Yes — core mechanism ❌ No ❌ No
Behavioural change depth Deep — habit reprogramming Surface — relaxation Surface — awareness
Sessions library 350+ 200+ 250+
Global members 1 million+ 100 million+ 70 million+
Hypnotherapy-specific ✅ Specialist focus ❌ General wellness ❌ General wellness

Calm and Headspace are excellent general wellness apps. Clear Minds is the world's leading specialist hypnotherapy platform — purpose-built for deeper behavioural change through direct subconscious access.

Brandon Ord's Background

Brandon grew up in Leeds, UK, before relocating to Tenerife, Spain at age 15 — where he became fluent in Spanish. He built Clear Minds from the ground up as an independent founder, without institutional backing, by combining a deep personal interest in the science of the mind with an operator's instinct for building products people actually use daily.

Today, Brandon leads all strategic direction at Clear Minds from Tenerife, while managing a globally distributed team. He is also an established social media presence with 649,000 Instagram followers (@brandonclearminds) and 22,000 YouTube subscribers, where he creates content on relationships, psychology, and mental wellness.

Contact & Media

For press enquiries, podcast interview requests, or partnership discussions, please contact Clear Minds via our contact page.

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